Event

The Saigontourist Group Food and Culture Festival 2023 hosted by Saigontourist Group and some other units opened on April 20 at Van Thanh Tourist Site in Ho Chi Minh City’s Binh Thanh district.

The four-day festival introduces more than 350 local dishes from provinces and cities in all the northern, central, and southern regions of Vietnam.

Along with 40 booths with experienced chefs from the Saigontourist Group and its subordinate hotels, restaurants and resorts, the event will be attended by representatives from Vietnam Airlines and other units in Ben Tre and Tay Ninh provinces. Moreover, it will also showcase traditional handicrafts associated with cuisine, unique traditional art performances, and folk games.

Discovering the "local cuisine", in the Northern region, diners enjoy delicious Hanoi dishes, Ancestral cuisine, Quang Ninh cuisine, East - Northwest highland cuisine... In the region Trung has dishes made from Phu Yen tuna, Quang delicacies, Hue cuisine with many delicious dishes that cause "nostalgia"... Southern delicacies are also rich, with many dishes made from Tay Ninh heifers, Delicious dishes from Ben Tre coconut, "nostalgic" dishes of the Southwest region, Con Dao specialties, Rach Gia products with "unique and strange" dishes, Phu Quoc pearl island cuisine... The festival also integrates many special activities such as art performances, cultural exchanges, folk games, activities of traditional villages.

Pham Huy Binh, Chairman of Saigontourist Group, said that with the success of the first organization last year, "Saigontourist Group 2022 Food and Culture Festival" has been awarded the World Culinary Award (World Culinary). Awards) voted as "Asia's Best Culinary Festival 2022" (Asia's Best Culinary Festival 2022). Therefore, Saigontourist Group elevates this year's festival to a larger and more impressive scale, both in content and form.

With a vast collection of dishes and drinks, culinary experts from the Saigontourist Group have temporarily classified them into several main categories. Guests attending the festival can enhance their culinary experiences by choosing the one they are most interested in exploring.
The festival also includes performances of traditional music, such as UNESCO-recognised Quan ho (love duet singing), Don ca tai tu (Southern amateur music), Hat Then (Then singing), Hue traditional singing, cai luong (reformed opera), and circus.

Truong Duc Hung, Deputy General Director of the Saigontourist Group, said that with the success of the first festival “Saigontourist Food and Culture Festival 2022” which was crowned “Asia’s Best Culinary Festival 2022” by the World Culinary Awards, the group is organising the second edition this year.

The festival is among the key of the group's activities to promote Vietnamese food and Ho Chi Minh City as a destination to explore food and cultural events